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New Business Creator Recommended Business E Books


“Pay As You Wish” Pricing
This Element is an excerpt from Smart Pricing (ISBN: 9780131494183) by Jagmohan Raju and Z. John Zhang. Available in print and digital formats. What your business can learn from Radiohead’s successful experiment with “pay as you wish” pricing. On October 9, 2007, the English alternative rock band Radiohead began an experiment: Rather than price their music conventionally, they let their fans pay whatever they wanted to download their latest 10-song album, In Rainbows.

.NET e-Business Architecture, Adobe Reader
This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version.This book is written for architects and developers preparing to design and build enterprise-scale e-business applications using Microsoft’s Visual Studio.NET and .NET Framework.

15 Lessons on Personal Success (Collection)
A brand new collection of essential insights for your business and career from world-renowned experts…

16 Expert Lessons for Successfully Managing Your Personal Finances (Collection)
A brand new collection of essential insights for your business and career from world-renowned experts…

2011 Social Media Directory: The Ultimate Guide to Facebook, Twitter, and LinkedIn Resources, Portable Documents
Quick access to today’s top Facebook, Twitter, and LinkedIn resources – on business, entertainment, politics, health, sports, and much more! A single, up-to-the-minute source for all the best new resources on today’s top social networks More than 3,000 entries on parenting, shopping, fashion, sports, travel, religion, and many other topics A huge timesaver: helps users instantly uncover hidden “gems” they’d otherwise have to search for, stumble upon, or never find at all!

33 Million People in the Room: How to Create, Influence, and Run a Successful Business with Social Networking, Adobe Reader
This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. “Juliette Powell has provided a timely crash course on how to leverage your business’s online presence.


Acrobat 8 Classroom in a Book, Adobe Reader
This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version.No Acrobat user can afford to miss a beat in his or her production and business task workflow–which makes mastering new versions of key tools like Acrobat a problem


Adobe Acrobat X Classroom in a Book
This is the eBook version of the printed book. Adobe Acrobat X Classroom in a Book is the most thorough and comprehensive way for creative professionals and business users to learn how to deliver high-impact communications with next-generation Adobe Acrobat X. Each chapter in this step-by-step, project-based guide contains a project that builds on your growing knowledge of the program, while end-of-chapter review questions reinforce each lesson.

Are You Asking the Right Questions?: Effective Managers Do, and So Can You
This Element is an excerpt from The Art of Asking: Ask Better Questions, Get Better Answers (ISBN: 9780137144242) by Terry Fadem. Available in print and digital formats. Learn how to ask the questions that really matter–and get the answers that matter to your business. Managers do not need answers to operate a successful business; they need questions

Art of Asking, The: Ask Better Questions, Get Better Answers
This is the eBook version of the printed book.Ask the Right Questions in the Right Ways…And Get the Answers You Need to Succeed! Discover the core questions that every manager needs to master…how to avoid the mistakes business questioners make most often…ten simple rules for asking every question more effectively.

Attack Your Day!: Before It Attacks You
Smarter time management for a whole new world: faster, more flexible, and easier! Mark Woods’ activity-based Attack Your Day system has helped thousands of individuals supercharge their productivity – in work and business, in school, and throughout their personal lives



Branding Yourself: How to Use Social Media to Invent or Reinvent Yourself
This is the eBook version of the printed book.In today’s turbulent business environment, millions of people are seeking to strengthen their personal brands, and demonstrate far greater value to potential customers and employers. Many of them are seeking to rebrand themselves as they move towards entirely new jobs and careers.

Building Better Business Teams: Proven Strategies that Get the Best from Your People (Collection)
A brand new collection of powerful insights into business team-building… 4 pioneering books, now in a convenient e-format, at a great price! 4 remarkable eBooks help you create and inspire great teams to unprecedented levels of performance Your success is crucially dependent on your ability to create, lead, and inspire teams to achieve extraordinary results. The comprehensive resources in this 4 eBook package will help you do precisely that


Business Agility: Strategies for Gaining Competitive Advantage through Mobile Business Solutions, Adobe Reader
This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version.m-Business technology enables you to achieve extraordinary organizational agility and deliver unprecedented value to customers wherever they are. In Business Agility, Internet Week columnist Nicholas D.

Business Basics: The Skills You Need to Succeed (Collection)
Normal 0 false false false MicrosoftInternetExplorer4 A brand new collection of essential management skills and best practices from world-renowned experts…

CIO Wisdom: Best Practices from Silicon Valley
What it takes to be a truly great CIO… from the IT leaders who know best What does it take to get to the top in IT today, stay there, and thrive? How do you realign IT to maximize business value, and become a full strategic partner in the organization’s most crucial decisions? CIO Wisdom brings together answers from 20 of the world’s most successful senior IT executives.

Competitive Advantage of Common Sense, The: Using the Power You Already Have, Adobe Reader
This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version.Life doesn’t have to be so complicated – and neither does business. In The Competitive Advantage of Common Sense, leading project management consultant Fergus O’Connell identifies seven “common sense” principles for supercharging your effectiveness.

Critical Thinking: Tools for Taking Charge of Your Professional and Personal Life
Use better thinking to empower yourself, discover opportunities, avoid disastrous mistakes, build wealth, and achieve your biggest goals! This is your complete, up-to-the-minute blueprint for assessing and improving the way you think about everything – from business decisions to personal relationships. Drs. Richard W.


Decision Management Systems: A Practical Guide to Using Business Rules and Predictive Analytics
This is the eBook version of the printed book.Companies today are their systems. Customers’ experience is driven by the behavior of those systems. Product prices, discounts, availability, and eligibility are what the systems say they are, based on their embedded data and logic. Yet most companies rely on operational systems that are purely or largely passive.



Encourage Unconventional Thinking
This Element is an excerpt from Do the Right Thing: How Dedicated Employees Create Loyal Customers and Large Profits (9780132343343) by James F. Parker. Available in print and digital formats. Your employees’ wild ideas: they’re one of your greatest resources for business transformation! Not everything has already been invented. Not every great idea has already occurred. Not every valuable innovation has already been implemented. Nobody knows everything there is to know.



Fast Track to Business Success (Collection)
A brand new collection of state-of-the-art insights into business innovation and competitive advantage, from world-renowned experts.Master Powerful New Ways to Manage Innovation, Projects, People, and Performance!Three great books present breakthrough techniques for managing innovation, projects, people, and business performance! Innovation: Fast Track to Success presents a practical framework for identifying new commercial opportunities and developing new and better ways of doing things.

Finding Fertile Ground: Identifying Extraordinary Opportunities for New Ventures, Adobe Reader
If you’re starting a business, the statistics prove that your best odds of success are in high technology industries: not just computing and telecom, but also biotech, electronics, manufacturing and materials, medical devices, robotics, and other knowledge-intensive fields. This is the first book to provide a methodology for finding those extraordinary opportunities.

Five Minutes on Mondays: Finding Unexpected Purpose, Peace, and Fulfillment at Work: Finding Unexpected Purpose, Peace, and Fulfillment at Work
Five Minutes on Mondays is a gold mine of enrichment… It is an easy read with a deep and profound impact.” Martin Rutte, Chair of the Board, The Centre for Spirituality and the Workplace, Saint Mary’s University, co-author of New York Times business best-seller, Chicken Soup for the Soul at Work “Lurie’s wise and wonderful book should grace every karmic capitalist’s bookshelf.


Global Franchising Operations Management: Cases in International and Emerging Markets Operations
This is the eBook version of the printed book.Franchising now represents more than 10% of the US economy and 50% of US retail sales, and this winning business model is now showing exceptional promise outside the US as well. Both franchisors and franchisees are beginning to discover immense opportunities to extend operations or build new franchises in emerging markets.

Grow Your Own Leaders: How to Identify, Develop, and Retain Leadership Talent
Today’s enterprises face a profound leadership crisis – and the speed of business has far outstripped conventional executive development systems

High Performance Operations: Leverage Compliance to Lower Costs, Increase Profits, and Gain Competitive Advantage
This is the eBook version of the printed book.Companies in highly regulated industries face unique challenges in optimizing business performance and profitability while maintaining strong governance and strict regulatory adherence. In High Performance Operations, leading business performance consultant Hillel Glazer shows how to achieve these goals through the successful integration of lean- and systems think

How to Grow Your Business- For Entrepreneurs
How to grow your business for Entrepreneurs If youre an entrepreneur, youre more likely to be a conquerer than an empire builder. But if you want your business to succeed in the long-term, you need to excel at both the challenge of creating a new idea and building secure foundations to give it every chance to survive into the future.

How to Identify and Weed Out Low Performers in Any Business
This Element is an excerpt from 17 Rules Successful Companies Use to Attract and Keep Top Talent: Why Engaged Employees Are Your Greatest Sustainable Advantage (9780137146703) by David Russo. Available in print and digital formats. A better way to identify low performers and help them improve–or manage them out of the organization.

How to Make Money with Social Media: An Insider’s Guide on Using New and Emerging Media to Grow Your Business
Marketers, executives, and entrepreneurs are seeking more effective ways to utilize social media to make money and they are struggling to wade through the hype and unproven techniques being offered up by self proclaimed experts. Now, there is an authoritative, up-to-the-minute resource, written by real experts who have made social media marketing work for many of the world’s largest companies.

How to Sell: Sell anything to anyone
JO OWEN practises what he preaches. Aside from his sales practice, he is the co-founder of four national charities, including Teach First which is now one of the top 10 graduate recruiters in the UK. He was a partner at Accenture, built a business in Japan and is now the managing partner of the Leadership Partnership. He is the author of several management best sellers, including How to Lead and How to Manage.

How to Write Articles and Get them Published
This Element is an excerpt from The Truth About the New Rules of Business Writing (9780137153152) by Natalie Canavor and Claire Meirowitz. Available in print and digital formats. Why you should be writing articles and getting published (it’s easier than you think)! Why write articles? Ask Ben. He’s a lawyer who specializes in small business tax strategies. A regional business editor overheard him talking about this, and asked him to write a brief article. It evolved into a monthly column.

Improve Your Marketing to Grow Your Business: Insights and Innovation That Drive Business and Brand Growth (paperback)
“Marketing is part art and part science. The ‘art era’ was ok in the 20th century. If you need to consistently generate growth and increased profitability in this century, you better stick with the science. When cost cutting is not enough to improve the bottom line, it is time to focus again on the consumer. Improve Your Marketing to Grow Your Business shows how to go from consumer insights to relevant innovation and actionable marketing plans.

Innovation that Fits: Moving Beyond the Fads to Choose the RIGHT Innovation Strategy for Your Business
Innovation is more urgently necessary than it’s ever been. Now, three leading experts on commercializing innovation systematically sort through the wreckage of yesterday’s strategies, learning lessons and identifying ideas worth preserving and adapting.

Inspire!: Why Customers Come Back
8 POWERFUL WAYS TO INSPIRE TODAY’S TOUGH CUSTOMERS IN TOUGH TIMES AND MAKE THEM STICK! “With Jim Champy’s well-proven gift for keen management analysis, today’s essential notions of business transparency, channel and customer alignment, and enduring cultural values become palpable, memorable, and-most important-usable.” Alan Spoon, Managing General Partner, Polaris Venture Partners

Learning from Catastrophes: Strategies for Reaction and Response (paperback)
Events ranging from Hurricane Katrina to the global economic crisis have taught businesspeople an unforgettable lesson: if you don’t plan for “extreme risk,” you endanger your organization’s very survival. But how can you plan for events that go far beyond anything that occurs in normal day-to-day business? In Learning from Catastrophes, two renowned experts present the first comprehensive strategic framework for assessing, responding to, and managing extreme risk

Making Strategy Work: Leading Effective Execution and Change
Without effective execution, no business strategy can succeed. This second edition delivers a powerful framework every leader can use to overcome the obstacles to successfully deploying business strategy. In this book, leading consultant and Wharton professor Lawrence Hrebiniak offers a comprehensive, disciplined process model for making strategy work in the real world.

Marketing Strategy from the Masters (Collection)
A brand new collection of essential insights for your business and career from world-renowned experts… now in a convenient e-format, at a great price! Breakthrough marketing: revitalize brands, optimize investments, link marketing to performance, even apply winning marketing strategies in the public sector Three full books of proven marketing strategy principles and actionable solutions! Discover how to revitalize any brand, and drive it to unprecedented success…

Modeling Techniques in Predictive Analytics: Business Problems and Solutions with R
Today, successful firms compete and win based on analytics. Modeling Techniques in Predictive Analytics brings together all the concepts, techniques, and R code you need to excel in any role involving analytics. Thomas W. Miller’s unique balanced approach combines business context and quantitative tools, appealing to managers, analysts, programmers, and students alike

Momentum Effect, The: How to Ignite Exceptional Growth, Adobe Reader
This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version.A few rare companies have discovered the secret to sustained high growth: momentum. They’ve learned how to create the conditions that lead to exceptional organic growth-which feeds on itself, continually accelerating the business forward. In The Momentum Effect, J.C.

Most Powerful Brand On Earth, The: How to Transform Teams, Empower Employees, Integrate Partners, and Mobilize Customers to Beat the Competition in Digital and Social Media
Enabling employees and partners in modern business requires new skills, business processes, governance, measurement, and infrastructure. In addition, leaders must learn new ways of managing risk, while helping employees build and manage external relationships in real time. Nearly every industry is affected, and this book provides frameworks, guidelines, and case studies for people to navigate the change for their organization.

Nightly Business Report Presents Lasting Leadership: What You Can Learn from the Top 25 Business People of our Times (paperback)
Paths to greatness: Actionable lessons from today’s most remarkable business leaders Incisive profiles from Knowledge@Wharton and Nightly Business Report Andy Grove, Mary Kay Ash, Lou Gerstner, Richard Branson, Herb Kelleher, Charles Schwab…

People Analytics: How Social Sensing Technology Will Transform Business and What It Tells Us about the Future of Work
Discover powerful hidden social “levers” and networks within your company… then, use that knowledge to make slight “tweaks” that dramatically improve both business performance and employee fulfillment! In People Analytics, MIT Media Lab innovator Ben Waber shows how sensors and analytics can give you an unprecedented understanding of how your people work and collaborate, and actionable insights for building a more effective, productive, and positive organization.

SCORE!: A Better Way to Do Busine$$: Moving from Conflict to Collaboration
This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version.To maximize long term profits, companies and their managers must focus more on win/win collaboration with business partners rather than using coercion and adversarial tactics to force compliance. Stallkamp pioneered new strategies for collaboration as President of Chrysler Corporation.

Salesforce.com Secrets of Success: Best Practices for Growth and Profitability
New Tools and Best Practices for Driving More Sales and Profits from Salesforce.com From Chatter to the Service Cloud, Salesforce.com now offers unprecedented opportunities to supercharge business performance. Salesforce.comr Secrets of Success, Second Edition, will help you transform these opportunities into profit. Drawing on his personal experience with more than one hundred deployments, David Taber guides you through every aspect of Salesforce.com planning, implementation, and management.

Seeking the Calm in the Storm: Managing Chaos in Your Business Life, Adobe Reader
This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version.In a 24/7 world that veers ever closer to chaos, how can we find goals that matter, achieve them, and feel fulfilled? In Seeking the Calm in the Storm, Dr. Judith Bardwick offers a clear path from turmoil to peace, from chaos to balance

Selling For Entrepreneurs
However great your business or service is, it will live or die by the sales you generate.From planning and presenting, right through to negotiating, closing the deal and fostering the relationship, selling is a challenging process.

Six Sigma Pricing: Improving Pricing Operations to Increase Profits, Adobe Reader
This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. Apply Six Sigma to Your #1 Business Challenge: Pricing “Six Sigma is well known for having helped companies save billions of dollars. This book is the first to show us how to use it on the revenue side of the equation to generate profitable growth

So, You Want to Start a Business?: 8 Steps to Take Before Making the Leap
Unlike other books on entrepreneurship, this book focuses on the crucial operational issues associated with consistent profitability. You’ll learn how to identify the right opportunities and customers; design winning products and services; set the right prices; overcome customer inertia; avoid common day-to-day management mistakes; find and keep good employees; and finally, smoothly manage growth.

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